Rank Visibility strategies helped me to get more reviews from customers, and also improved footfall.

Thanks to the Google Business Strategy for Royal’s Kitchen, guidance to manage customers for digital marketing, and inclusion of small things in my business profile.
Rohit Mohta
Owner, Royal’s Kitchen

Client Overview

Royal’s Kitchen is a vegetarian restaurant in Bhubaneshwar. it offers a ambience perfect for a memorable dining experience among all the Infocity restaurants. Their menu is a delightful exploration of regional Indian vegetarian specialties, alongside innovative takes on global vegetarian trends. So here is how we built Google Business Strategy for Royal’s Kitchen as part of our local SEO services.

Objective

The client approached us with three key goals:

  1. To establish Royal’s Kitchen as the go-to vegetarian restaurant in the local market.
  2. Ensure continued growth in customer footfall, brand recognition, and profitability.
  3. Increase footfall to their restaurant.

Key Strategies & Results

A. Optimization of Google Business Profile

Business Performance Royals Kitchen
  • Improved Online Presence:
    • Enhanced description of the restaurant to attract potential diners.
    • Uploaded high-quality photos of dishes, interiors, and events.
    • Added a detailed and downloadable menu directly on the Google Business profile.
  • Customer Reviews Management:
    • Actively collected customer reviews when bills were paid.
    • Replied promptly to genuine reviews, addressing concerns and expressing gratitude.
    • Responded strategically to malicious comments aimed at lowering ratings, maintaining professionalism.
Call performance Roayls Kitchen

B. Enhanced Customer Experience

  1. Menu Innovation:
    • Introduced seasonal and themed menus to keep offerings fresh and appealing.
    • Highlighted unique dishes or ingredients weekly to create excitement.
    • Offered weekly fresh menu to bring in more customers.
  2. Customer Feedback Integration:
    • Actively collect feedback via in-person surveys during billing.
    • Use insights to refine the dining experience and menu offerings.
  3. Ambiance Improvements:
    • Regularly update decor to align with current trends and seasonal themes.

C. Performance Metrics:

Royals Kitchen Veg Rest
  1. Increased repeat customer rate by 25% within six months.
  2. Grew online engagement (likes, comments, shares) by 40%.
  3. Achieve sustained footfall growth within the first four months.


Thanks to RankVisibility’s local SEO optimisation, Royal’s Kitchen will continue to grow as a beloved dining destination, attract new customers, and secure a strong foothold in the competitive vegetarian restaurant market in Bhubaneswar. Our SEO strategies have already increased the restaurant’s footfall three times. Building on this momentum, our strategy now focuses on enhancing customer retention and expanding the customer base.